The Impact of Social Media on Education

Students in the 80s used to solve Rubix cubes, students in the 90s were brought to the concept of the internet, the naughtiest had greater knowledge with the impact of social media, and the developments have been astounding ever since. Written communication and examination will always have an importance, but due to the advent of Facebook and Twitter, our communication process has completely transformed. These are not only making a difference in our modes of connectivity but are leaving an impact on educational areas. The social revolution has widened, improved and changed the paths of young people, and they have much more ways to…

Five Simple Steps to an Effective Social Media Strategy

What is social media? Social media is a channel of communication, which facilitates the creation and sharing of information, career interests, ideas via virtual communities and networks. The word social media is a noun, which means those websites and applications, which assist users in the creation and sharing of content. It also helps users participate in social networking. Every human being is a social animal. Therefore, he uses social media to either market his services or his products. We know marketing as the action of promoting and selling products/or services. Marketing also includes market research and advertising. Thus, it can…

8 Tools that Convert Your Desktop Traffic to App Downloads – completely dominates the App Store

App store optimization (ASO) is the process of optimizing apps on Google play store and Apple App store. Currently over 2 million apps are in play stores and their number is increasing with each passing day. With this overwhelming presence of apps, it a rather painstaking job to convince users to download a new app. The goal of the ASO, therefore, is to improve the ranking an app in app store search results and increase its visibility so that users can take a specific action. If you are going to launch a new mobile app and don’t know how to…

4 Marketing Automation Tips And Hacks For Small Business

Marketing automation software helps to automate marketing campaigns with ease. It is the best solution for sales and marketing professionals which provides lots of features for SMBs like CRM integration, email marketing, lead scoring, lead nurturing, web analytics and lead management. While most of the marketing automation tools have a high opening price, it is a tough pill to swallow for SMBs. This article will explain some of the best hacks to make the most use of marketing automation software. Some of the well-known marketing automation software’s in the market are discussed below: Getresponse GetResponse is a marketing automation platform…

How to survive Black Friday on your online store

Black Friday is this special day of sales and discounts that can be a dream for customers but turn into a complete nightmare for sellers. To avoid all kind of problems that not only ruin your day but also damage your business reputation it is very important to anticipate most common challenges in advance. The main rule is very simple and classy even in the constantly changing world of e-commerce. It says that every perfect black Friday takes many Fridays (or any other days) to prepare. Here is a do-list that might help to survive the great sale in the…

Snapchat

Snapchat Adds New Audience Insights for Platform Influencers

The time is now for Snapchat to regain its momentum, and it’s wasting no time in rolling out new tools to encourage both advertisers, and now influencers, to make better use of the platform. Following the expansion of their Advertising API availability, Snap Inc. is also giving selected creators access to in-depth analytics data to help them refine their Snapchat approach. As reported by TechCrunch (and as shown above), the new analytics data includes: Total Story Views – Filterable by the past week, month and year to date Time Spent Viewing Stories – Listed in minutes, the past week, month, and year to date Daily Unique Story…

marketing agency

How to select a digital marketing agency

When you start a business, whether online or offline you seek to engage with consumers and build a relationship. But to reach those potential customers you need to have a successful marketing campaign which makes the selection of a digital marketing agency very critical. While you can undertake the marketing aspect of your business yourself and these SEO tips can come handy, but it takes time, experience and patience to drive a successful campaign. It is recommended to set aside a dedicated fund to hire a professional marketing agency to get desired results. Let us look at some practical aspects of exploring…

YouTube Video Marketing – How & Why to Promote your Brand to Get More Views

Running online marketing campaigns? But not implementing YouTube marketing? You are doing one of the biggest mistakes in targeting your audiences. Do you know how many videos people watch on daily basis on YouTube? Might be you are not; there are more than 5 billion videos people watch every day and more than half of YouTube video views come from mobile users. Let me explain you the process and ideas to promote your video or brand on YouTube to grow your business. How to Set Up YouTube Video Channel There is no big deal to create a video for your…

10 Best Responsive WordPress Themes for Blogging 2018

Are you looking to start your own blog but don’t know how to design your blog or get a theme to create a wonderful responsive blog? Let me share where you can get a WordPress design for your blog post. You can check the following blog themes and customize as per your requirements and ignore the ones that don’t match your criteria. Newspaper Theme – News Magazine WordPress Theme This is the ultimate responsive blog theme for a WordPress blog. Over 49000 bloggers or customers have been already used this theme before and most in demand, you can easily customize…

How Content Marketing Can Be Useful For Your Startup

Have you just started your entrepreneurial journey and wondering what marketing strategies to follow? Today, content marketing, among many other important strategies, is increasingly gaining currency. Truth is, unlike traditional way of doing business; the present scenario demands you to reach out as many people as you can with the help of content marketing. Content marketing refers to the process of creating and promoting content in order to attract traffic, build brand awareness, establish a business relationship, and earn the trust of potential customers. The content that you need to promote involves blog posts, audios, videos, podcasts, infographics, tutorials, emails,…