Why Startups Need Content Marketing Strategies to Boost Sales

The dynamic nature of business strategies is indicative of evolving marketing trends. In today’s scenario where more and more people are joining with various social media channels, content is emerging as a potent driver of sales. Almost every business has adapted to this changed digital landscape with a well thought-out content marketing strategy. According to an important research conducted by Content Marketing Institute, 89 percent of business 2 business and 86 percent of business to customer marketers are successfully using content marketing strategies. Content marketing is playing a key role in distributing valuable and relevant information to attract the maximum…

Step by Step Guide – How to Design a WordPress Blog

Do you want to share your experience and thoughts with people on the internet? The blog can be the best option for you. What do you need to start a WordPress blog? A relevant domain name of your blog (this will be your website URL i.e http://www.searchmarketingweb.com/) A website hosting account to keep the website on the internet. How to Install WordPress If you have Godaddy website hosting then you can install WordPress blog from cPanel of the website, what you need to do is: Login your Godaddy account Click on manage button at Web Hosting section below:   Then…

How to Search Engine Optimize Your Blog Posts for SEO

Search engine optimization is a key to drive traffic and earn money from the Blog. You need to create a better contents, strategy, and promotion. Write something to solve problems with original contents. If you are helping people and solving their problems then there is good chance to get visible on searches. What you can share with to fix issues: Videos Images and screenshots Tutorials Audio or Podcasting What content ideas you can develop for content marketing strategy: Focus on questions and queries which people search on internet Focus on long tail keywords to target in the title or topic…

Why Startups Need Professional Writers to Establish Their Businesses

Startups essentially have to erect their business from scratch. They have to lay down a strong foundation to address all the important aspects of what their business demands. In other words, entrepreneurs have to tick all the boxes if they want to climb the ladder of success, for a calculated and well thought out beginning is like a life support for startups. Today, startups rely heavily on their online reputation and credibility. To create a good brand value, they have to factor in all the important areas of online work activities – developing, designing, marketing and writing. Now, when it…

5 Best SEO Plugins for a WordPress Website to get Rankings on Google

WordPress is the one of the most powerful content management system for small and big business because it’s free, flexible, search engine friendly, safe and secure, easy to use and customizable. There are several WordPress SEO plugins available for free while others are premium plugins, not all SEO plugins deliver the good results so that in this article, I will share the best WordPress SEO plugins that will improve SEO of your website ranking on search engines. Best SEO Plugins for WordPress Blogs: WordPress SEO by Yoast Yoast WordPress SEO plugin is the best solution for all your SEO needs…

How Customer Reviews Can Change the Status of Startup Business

With the advent of fierce e-commerce business as well as the rising popularity of social media channels, the significance of online reviews has also grown considerably. Today, online reviews regarding various products and services are playing a role of guiding post for many consumers. With the help of these, it is easier for people to make decisions as to which products or services they should buy. Which is why, online reputation of businesses can be directly linked to the flow of reviews that they get online from various quarters. In recent years many studies have been carried out to determine…

Why Email Is the Most Effective Tool for Business Communication

In today’s technological landscape, email is an integral part as far as communication is concerned. With a sharp growth of online businesses, email is increasingly becoming a potent tool for their transaction. From managing different processes to communicating with clients and customers, email is an essential medium of communication. Email is important for personal as well as professional use. Email provides quick results and gets deliver instantly, so everyone doing business is working hard to grow their email subscriber list. When it comes to an online marketing campaign in order to increase a company’s bottom-line email plays a vital role. Moreover, it…