Snapchat

Snapchat Adds New Audience Insights for Platform Influencers

The time is now for Snapchat to regain its momentum, and it’s wasting no time in rolling out new tools to encourage both advertisers, and now influencers, to make better use of the platform. Following the expansion of their Advertising API availability, Snap Inc. is also giving selected creators access to in-depth analytics data to help them refine their Snapchat approach. As reported by TechCrunch (and as shown above), the new analytics data includes: Total Story Views – Filterable by the past week, month and year to date Time Spent Viewing Stories – Listed in minutes, the past week, month, and year to date Daily Unique Story…

marketing agency

How to select a digital marketing agency

When you start a business, whether online or offline you seek to engage with consumers and build a relationship. But to reach those potential customers you need to have a successful marketing campaign which makes the selection of a digital marketing agency very critical. While you can undertake the marketing aspect of your business yourself and these SEO tips can come handy, but it takes time, experience and patience to drive a successful campaign. It is recommended to set aside a dedicated fund to hire a professional marketing agency to get desired results. Let us look at some practical aspects of exploring…

YouTube Video Marketing – How & Why to Promote your Brand to Get More Views

Running online marketing campaigns? But not implementing YouTube marketing? You are doing one of the biggest mistakes in targeting your audiences. Do you know how many videos people watch on daily basis on YouTube? Might be you are not; there are more than 5 billion videos people watch every day and more than half of YouTube video views come from mobile users. Let me explain you the process and ideas to promote your video or brand on YouTube to grow your business. How to Set Up YouTube Video Channel There is no big deal to create a video for your…

How Content Marketing Can Be Useful For Your Startup

Have you just started your entrepreneurial journey and wondering what marketing strategies to follow? Today, content marketing, among many other important strategies, is increasingly gaining currency. Truth is, unlike traditional way of doing business; the present scenario demands you to reach out as many people as you can with the help of content marketing. Content marketing refers to the process of creating and promoting content in order to attract traffic, build brand awareness, establish a business relationship, and earn the trust of potential customers. The content that you need to promote involves blog posts, audios, videos, podcasts, infographics, tutorials, emails,…

Step by Step Guide – How to Design a WordPress Blog

Do you want to share your experience and thoughts with people on the internet? The blog can be the best option for you. What do you need to start a WordPress blog? A relevant domain name of your blog (this will be your website URL i.e http://www.searchmarketingweb.com/) A website hosting account to keep the website on the internet. How to Install WordPress If you have Godaddy website hosting then you can install WordPress blog from cPanel of the website, what you need to do is: Login your Godaddy account Click on manage button at Web Hosting section below:   Then…

How to Search Engine Optimize Your Blog Posts for SEO

Search engine optimization is a key to drive traffic and earn money from the Blog. You need to create a better contents, strategy, and promotion. Write something to solve problems with original contents. If you are helping people and solving their problems then there is good chance to get visible on searches. What you can share with to fix issues: Videos Images and screenshots Tutorials Audio or Podcasting What content ideas you can develop for content marketing strategy: Focus on questions and queries which people search on internet Focus on long tail keywords to target in the title or topic…

Why Startups Need Professional Writers to Establish Their Businesses

Startups essentially have to erect their business from scratch. They have to lay down a strong foundation to address all the important aspects of what their business demands. In other words, entrepreneurs have to tick all the boxes if they want to climb the ladder of success, for a calculated and well thought out beginning is like a life support for startups. Today, startups rely heavily on their online reputation and credibility. To create a good brand value, they have to factor in all the important areas of online work activities – developing, designing, marketing and writing. Now, when it…

5 Best SEO Plugins for a WordPress Website to get Rankings on Google

WordPress is the one of the most powerful content management system for small and big business because it’s free, flexible, search engine friendly, safe and secure, easy to use and customizable. There are several WordPress SEO plugins available for free while others are premium plugins, not all SEO plugins deliver the good results so that in this article, I will share the best WordPress SEO plugins that will improve SEO of your website ranking on search engines. Best SEO Plugins for WordPress Blogs: WordPress SEO by Yoast Yoast WordPress SEO plugin is the best solution for all your SEO needs…

How Customer Reviews Can Change the Status of Startup Business

With the advent of fierce e-commerce business as well as the rising popularity of social media channels, the significance of online reviews has also grown considerably. Today, online reviews regarding various products and services are playing a role of guiding post for many consumers. With the help of these, it is easier for people to make decisions as to which products or services they should buy. Which is why, online reputation of businesses can be directly linked to the flow of reviews that they get online from various quarters. In recent years many studies have been carried out to determine…

Why Email Is the Most Effective Tool for Business Communication

In today’s technological landscape, email is an integral part as far as communication is concerned. With a sharp growth of online businesses, email is increasingly becoming a potent tool for their transaction. From managing different processes to communicating with clients and customers, email is an essential medium of communication. Email is important for personal as well as professional use. Email provides quick results and gets deliver instantly, so everyone doing business is working hard to grow their email subscriber list. When it comes to an online marketing campaign in order to increase a company’s bottom-line email plays a vital role. Moreover, it…