How to Retarget on Facebook with Dynamic Product Ads

Running an E-commerce website and wondering how to run a marketing campaign on Facebook for your products? Facebook dynamic product ads are the biggest marketing trends to increase click-through rate and improve the revenue of the e-commerce website. In Facebook dynamic products ads you can display ads based on the user past actions or interactions, who have visited your website in the past, with perfectly timed ads. What are the Requirements of Dynamic Ads: If you are going to create a dynamic ad for your website then you need the following details: You need a Facebook page to run You…

Five Simple Steps to an Effective Social Media Strategy

What is social media? Social media is a channel of communication, which facilitates the creation and sharing of information, career interests, ideas via virtual communities and networks. The word social media is a noun, which means those websites and applications, which assist users in the creation and sharing of content. It also helps users participate in social networking. Every human being is a social animal. Therefore, he uses social media to either market his services or his products. We know marketing as the action of promoting and selling products/or services. Marketing also includes market research and advertising. Thus, it can…

Snapchat

Snapchat Adds New Audience Insights for Platform Influencers

The time is now for Snapchat to regain its momentum, and it’s wasting no time in rolling out new tools to encourage both advertisers, and now influencers, to make better use of the platform. Following the expansion of their Advertising API availability, Snap Inc. is also giving selected creators access to in-depth analytics data to help them refine their Snapchat approach. As reported by TechCrunch (and as shown above), the new analytics data includes: Total Story Views – Filterable by the past week, month and year to date Time Spent Viewing Stories – Listed in minutes, the past week, month, and year to date Daily Unique Story…