10 Effective Ways to Boost Traffic from Mobile Devices

Mobile has become the starting point for consumer engagement. As per a recent study published on Similarweb, around 56% of consumer traffic comes from mobile devices. As a marketer, you must be making a huge mistake if you are not concentrating fully on the potential of conversion from traffic through mobile devices. Every visitor to your site is important. Calculate the value per visitor and focus on having a mobile centric organic marketing strategy in order to generate maximum traffic through mobile devices that converts well. 1- Have a Mobile Responsive Theme for Your Entire Site Including Your Blog It…

5 Ways to Optimize Website for Voice Search in 2018

The technologies are changing day to day and getting better and better with time. You need to be aware of them and if you are working in online marketing industry then you must have to know about voice searches. Voice searches have been growing rapidly and as per the survey, Google claims that 50% of searches will be conducted using voice search by 2020, now it is most important for the online business to target voice searches or smartphone users. What is Voice Search? As the name, voice search is a search query used by users through their voice via…

Snapchat

Snapchat Adds New Audience Insights for Platform Influencers

The time is now for Snapchat to regain its momentum, and it’s wasting no time in rolling out new tools to encourage both advertisers, and now influencers, to make better use of the platform. Following the expansion of their Advertising API availability, Snap Inc. is also giving selected creators access to in-depth analytics data to help them refine their Snapchat approach. As reported by TechCrunch (and as shown above), the new analytics data includes: Total Story Views – Filterable by the past week, month and year to date Time Spent Viewing Stories – Listed in minutes, the past week, month, and year to date Daily Unique Story…